![]() ![]() The EU’s Digital Markets Act ( DMA), which takes effect in the coming months, aims to open up digital platforms to more competition. ![]() ![]() The potential change to Apple’s App Store rules in Europe, however, appear not to be the result of pressure from the world’s second richest person, but from European Union authorities. Musk later claimed he met with Apple CEO Tim Cook and resolved a “misunderstanding” about Apple possibly removing Twitter from its App Store. It was only a few weeks ago that Twitter CEO Elon Musk publicly attacked Apple’s App Store policies, which give Apple singular control over the apps users can download to their devices (unlike Android, which allows users to sideload apps) and which requires that companies pay Apple up to 30% of any revenue generated through their iPhone apps. The move, if Apple goes through with it, would mark a major shift in the company’s business practices and a surprising concession to European market regulators, who have been passing a raft of new laws to curb the power of tech giants like Apple. The company is taking steps to loosen its control over apps on iPhones and iPads by allowing users in Europe to “sideload” software through independent, third-party app stores, according to a report from Bloomberg on Tuesday, citing anonymous sources. Apple’s almighty App Store, which determines which apps users can download on their iPhones and which has been a target of criticism by everyone from Elon Musk to Mark Zuckerberg, is giving up some of its power. ![]()
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